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Are You Tracking Your Traffic?

By Cyrus Yung On February 19, 2009 Under Analytics

In business, we will always want to track the result for promoting products, like how much is the initial budget for the project, how much is the marketing cost, how much is your sales, where did your customers come from, what are their age range, etc. This can be very tiring, and I agree, but in order for you to be successful, you must track your result!

For an internet marketer, all the more he or she must track where the traffic comes from, so you can focus on the the source of traffic where its bringing a lot of traffic instead of going around and plant links back to your website or blog, which brings little and sometime no traffic to you.

Usually when you have done your SEO well, you should be getting most of the traffic from there. But there are other sources as well, like forums, twitter, blog comment, article submission, podcast, YouTube, etc.. All this you must be able to track whether they are bringing you traffic and focus on the ones that will bring you the most. This is the 80/20 rule, where only 20% of the traffic source will bring you 80% of the traffic.

Now Google has been very kind to invent Google Analytics for us to track where the searchers live in which country, the numbers of traffic and how the traffic come to your website or blog. It has made a lot of internet marketers ease in their internet marketing journey. With Google Analytics, you will also know what is the keyword that searchers use to find your website or blog. You can also find out whether the visitors are using ‘Internet Explorer’ or ‘FireFox’, and many more. It’s a must to use this free service by Google.

That is all for today’s internet marketing strategy, feel free to comment or share with your friends. Cheers!

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